Palmer and Harvey
The UK’s largest delivered wholesaler, challenged us to reposition them away from just a wholesale business.
They wanted to be seen as essentially there to help their customers’ bottom line, through marketing advice, promotional activity and communication tailored to different audiences and needs.
We created the proposition ‘Always Delivering’ to support the brand.
At the same time the brand identity was refreshed to include a more modern typeface, the new positioning and enhanced colour schemes.
